Giving back to the community is more than just a good thing to do, it also shows those in your area that your tax business truly cares. You don’t need to write up a giant check to charity or hold a fancy fundraising gala to give back, your tax business, no matter the size, can still make a meaningful impact in your local area. Furthermore, charity work generates a positive work culture for your employees and markets your business to those in the area. As you can see there are many benefits to giving back to those who have supported you, but how do you accomplish this? We provide five ways your tax business can give back to your local community.
Blood Drive:
Donating blood can save lives. Did you know, every 2 seconds, someone in the U.S. needs blood. If your business has the space to host it then scheduling a blood drive is a great idea! The Red Cross provides simple instructions on their website. You provide the location and advertise the event to your clients and those in the area, maybe provide some incentive for donors like a coupon on your services. Get your team involved in marketing the blood drive and donating blood themselves.
Toy Drive:
Tis the season after all. Organizing a toy drive helps needy families give gifts to their kids on Christmas. Have employees and even clients donate new, unopened toys to any number of charities such as Toys for Tots, Firefighters for Kids, or other local charities that provide presents for those in need. It’s a great way to give back and spread some Christmas spirit in your community.
Community Clean Up Day:
How does the area around your business look? Is there a lot of liter? Maybe there are water bottles, cigarette butts, fast food containers, and more lining the side of the street or cluttering your parking lot. Organizing a community clean up day gets you and your tax business involved in the upkeep of your local area. All you need are some trash bags, gloves, trash sticks, and some volunteers. Spend a couple hours during the weekend walking around the community, disposing of any trash you see. Not only is this a good look for your business but it can help instill a sense of community pride in your area.
Sponsorships:
While this is a less “hands-on” charity work it still promotes your business and gives back to your local area in a meaningful way. Sponsoring a local sports team lets your clients know you care. In some instances you can even get your logo on their uniforms or displayed during each game. You can also sponsor events such as a carnival or fair. By donating to these events you show that you are more than just a place to get your taxes done, but a contributing member of your community.
Pro Bono Work:
We know this may sound weird, doing work for free doesn’t make a lot of sense. However signing on a few pro bono clients is a subtle but powerful way of showing those around you that you really care. While the other methods we discussed in this article are very public ways of giving back, pro bono work shows the community that you are genuine in your commitment to the local area.
In Conclusion
Giving back is more than just a way to promote your tax business, it deepens your business’s ties to the community. You don’t need a big tax business or a large team to give back either. With a few dedicated people you can make a massive impact that really helps those in need. We can’t wait to see what tax pros do for their communities.
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